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Council Supporting Online Trading Lifeline for Local Businesses

  • 23 April 2020
  • Number of views: 1555

Walsall Council has increased its support for an online trading platform to assist businesses across the borough. allows residents to browse, click and collect from local traders or have their goods delivered.

In February, Walsall Town Centre businesses were able to register at a reduced rate thanks to a subsidy from Walsall Council.

In response to the Covid-19 crisis, the decision has been taken to extend the scheme and ShopAppy.Com will provide one year’s free subscription.

Speaking about the expansion of the scheme, Deputy Leader of Walsall Council, Cllr Adrian Andrew said:

“The Council is committed to do all it can to support businesses during this trying time. It can be hard to compete with national chains who have a strong online presence but ShopAppy.Com will connect traders with customers in their community and help to keep their spending local.”

The scheme normally operates on a 'click & collect' basis to encourage more footfall into town centres; however due to the current Covid-19 restrictions have implemented local delivery partnerships. The opportunity will mean that businesses who are unable to open can continue to trade and the community can continue to support their local businesses.

Shoppers can search local businesses at 

Businesses can register at

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Walsall, UK

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